design for print

how to get great design for print

Desktop Publishing as a Freelance Business

I found this usefull tips if you want to start your own business.

Assess your entrepreneurial abilities. Learn the business side of design.
Assess your design skills. Acquire at least basic design skills and knowledge.
Develop a business plan. Plan your business and work your plan.
Choose a business structure. Assess the best business structure for your business.
Get the [...]

working with ocr sotfware to save time

working with ocr sotfware to save time

working as a designer within a quite small advertising company has pros an cons.
and although we manage some great accounts, like emporiki bank and nike, we also have smaller customers with smaller marketing departments (if any ).
in my experience these smaller companies always have “special requests” and provide us with fewer materials.
today i’ve had [...]

facelift in photoshop

facelift in photoshop

so… the other day i’ve desided use a “portrait picture” for a layout.
the thing is that the subject in the picture looked… well… let’s just say… unprepared!
so i needed to do a facelift for the picture.
here is what i’ve started from:

and here’s what i’ve done:
- remove face impurities
- increase face luminosity
- change eye colour
- [...]

live trace in illustrator

live trace in illustrator

you get a faster trace in illustrator as you downsample, because this action results in a less complex image to analyze.
and yes, you should be concerned about the resolution, as it is the most important factor with this. but have no fear!
here’s what you get if you bring an image into Illustrator at the highest [...]

final teahouse ad

final teahouse ad

so… i’ve promised to give you the final result of the teahouse design for print project.
it seems that it is a quite known local in bucharest so the ad’s comes only like a reminder for customers. that’s why the text is only related to the name, the adress and tehouse’s tagline.
the teahouse is mainly targeted [...]

first shared task

so… i’ve just received a new task: to create a visual ad for a teahouse downtown.
it will be published in print publications. the “free program guide” kind.
i don’t know now how it will develop, but stay close… i’m going to share it with you ;)!
see u soon!